Previously known as MicroStrategy, Strategy Inc.—has set a new all-time high in the value of its Bitcoin (BTC) holdings, therefore attesting to a major turning point for the business and the corporate crypto investing scene. Just weeks from falling to a multi-month low of $74,393 on April 7, Bitcoin leaps beyond the $100,000 threshold.
$53.9B BTC Stash from Bitcoin Rally Powers Strategy
The explosive comeback of Bitcoin has energised attitude all throughout the crypto space. According to BeInCrypto, BTC exceeded $100,000 for the first time since February; its price has rallied 37.1% over the past month. Bitcoin was trading at $102,921 at the time of writing and was daily gaining 4.0%.
With Strategy’s BTC portfolio valued at $53.9 billion—an all-time high for the company—this optimistic momentum has greatly raised its worth. Based on Bitcoin Treasuries, Strategy owns 555,450 BTC, bought for an average price of $68,550 each Bitcoin. This investment’s whole cost base comes at $38.08 billion.
With Bitcoin’s most recent spike, Strategy is now sitting on unrealised profits of 50.1%, Blockchain Revolutionize therefore supporting its long-standing BTC-centric Treasury approach.
Strategic Accumulation Under Michael Saylor
The way the corporation has approached Bitcoin investing has been both deliberate and forceful. Strategy has acquired BTC thirteen times in 2025 alone, regularly strengthening its holdings both during rallies and declines.
Executive Chairman Michael Saylor revealed on May 4 the most recent acquisition of 1,895 BTC, bought for almost $180.3 million at an average price of $95,167 each coin.
Saylor said via X (previously Twitter) “MSTR has acquired 1,895 BTC for ~$180.3 million at ~$95,167 each and has achieved BTC Yield of 14.0% YTD 2025.”
Underlining Strategy’s commitment to its long-term crypto investment thesis, this purchase raised its holdings from 446,400 BTC at the end of 2024 to over 555,000 BTC now.
MSTR Stock surges 75% Notwithstanding first-quarter losses
Beyond its crypto assets, Strategy’s dedication to Bitcoin has clearly affected its stock performance. Reflecting investor trust in the company’s digital asset approach, MSTR’s shares have jumped 75% over the past month.
But the road has not been without difficulties. Strategy declared a net loss of $4.2 billion in Q1 2025 mostly owing to accounting rules mandating unrealised Bitcoin losses to be marked-to–market—even during brief downturns.
Notwithstanding these challenges, the business is strengthening its vision twice-fold. Recently, it revealed intentions to raise $42 billion using fixed income and equity securities, with the money set for additional Bitcoin purchases.
This audacious action reflects the company’s deep conviction that Bitcoin is the best long-term store of value—a statement Saylor has regularly supported since Strategy changed its BTC approach in August 2020.
Saylor’s audacious projection for each Bitcoin by 2045
Saylor repeated his ultra-bullish opinion on the future of Bitcoin in a recent interview with Bitcoin enthusiast Natalie Brunell, saying:
“Every Bitcoin you do not purchase is a $13 million cost since in 2045 I believe a Bitcoin is worth $13 million.”
Although other analysts contend that such projections are too optimistic, Saylor’s conviction has been instrumental in turning Strategy into a public market Bitcoin bellwether.
Profit Zone Strategy is not the only company gaining from the surge of Bitcoin. Bitcoin Treasuries show that almost all of the big companies owning Bitcoin are now profitable, a dramatic change from only one month ago when many were underwater.
Last Thoughts
Strategy stays the model of corporate Crypto Market confidence as Bitcoin recovers six-figure territory and institutional acceptance increases. Its ongoing accumulation, large profit margins, and skyrocketing stock price all point to—at least for now—that its Bitcoin approach is paying off.
Still, one of the biggest hazards is volatility. The success of strategy depends on Bitcoin’s continuous expansion and regulatory clarity on cryptocurrencies.
